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Salesforce, Google Cloud expand strategic partnership for flexible enterprise AI capabilities

Salesforce and Google Cloud have expanded their strategic partnership. The latest collaboration aims to provide businesses with a greater degree of flexibility in how...

Edgbaston Deploys AI To Solve The Event Sales ‘Speed Crisis

Discover how Edgbaston is using Event Sales AI Automation to close the 11-point conversion gap. Learn why speed-to-proposal is the key to venue revenue in 2026.

Chloe Richardson – Maximising Event ROI: Strategic Measurement Insights

In today's data-driven events landscape, measuring and demonstrating return on investment has become crucial for event success and stakeholder buy-in. In an illuminating conversation with...

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