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ENABLEMENT HUB

Sales Enablement Best Practices as Shared by 20 Industry Leaders

Enablement Extracted – Enablement’s Best Friend

NEXT EVENT

ESSENTIALS

Enablement Extracted – Enablement’s Best Friend

Ben Purton and Ellie Salicetti engage in a detailed discussion about the role of AI in sales enablement. They explore various strategies and methodologies...

How to enhance Knowledge Management

Knowledge management plays a vital role in enabling organizations to thrive and grow. Through partnerships with thousands of companies, we have recognized the significance...

Winnie Palmer – How Sellers Thrive With A Marketing Mindset

The days when marketing-generated leads and sales converted them are in the past. In today’s world, marketing is involved with every stage of the sales...

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ENABLEMENT EXTRACTED

Enablement Extracted – Enablement’s Best Friend

Enablement Extracted – Coachability is the new Scalability

Enablement Extracted – Amplify not Replace

UPCOMING EVENTS

19Sep

Revenue Enablement Q3 Workshop: 2024, The Story So Far…

Online Event: Register via Zoom

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LEADERSHIP INTERVIEWS

Hendrik Isebaert – Empower your go-to-market teams in continuous change

Today’s digital-first buyers are more informed than ever and are looking for a collaborative buying experience that puts them in the driver's seat. B2B...

Winnie Palmer – How Sellers Thrive With A Marketing Mindset

Spencer George – Enabling a Go-To-Market Strategy

Samantha Stephens – Doing More With Less

Guy Rubin – What is Rev Ops and do you need it?

ARTICLES

What is sales enablement, and why is it important?

Working in sales is a tricky business. Every salesperson, in every industry and company size, needs to take into account the various stages of...

Using ChatGPT for Sales Enablement

How to enhance Knowledge Management

What is B2B Sales? Definition, Process & Techniques

Here’s Why You Should Send Your Marketing People to a Sales Conference

ENABLEMENT WORSKSHOP

WHAT TO EXPECT

CONTRIBUTORS

Ben Purton
Senior Director, International
Enablement

Imogen McCourt
Head of B2B Sales Transformation & Enablement

Arup Chakravarti
Director of
Sales Excellence

Rebecca Bell
Director & Team Lead,
GTM Enablement

Ellie Salicetti
Commercial
Enablement

Kunal Pandya
VP Global
Revenue Enablement

Spencer George
Alliance Manager – Sage, SAP and Xero Eco-Systems

Paul Butterfield
President,
Executive Board

“Sales Enablement is a process that provides sales teams with the tools, training, and resources needed to close deals effectively. The goal of sales enablement is to improve the performance of the sales team and increase revenue.”

“Revenue Enablement – a broader view of the customer journey, focusing on the entire process from initial contact to post-sale. The goal of revenue enablement is to improve business growth and development by aligning sales and marketing teams and optimising the entire customer journey.”