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ENABLEMENT HUB

Enablement Extracted – Insider Tips to Ace Your Job Search

00:34:48

Enablement Extracted – AI Amplification, Not Replacement

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ESSENTIALS

5 Modern Learning Principles To Drive Higher Sales Performance

This is the first of a two-part blog series recapping Allego’s recent webinar: 5 Modern Learning Principles To Drive Higher Sales Performance, featuring Mike...

What is sales enablement, and why is it important?

Working in sales is a tricky business. Every salesperson, in every industry and company size, needs to take into account the various stages of...

Hendrik Isebaert – Empower your go-to-market teams in continuous change

Today’s digital-first buyers are more informed than ever and are looking for a collaborative buying experience that puts them in the driver's seat. B2B...

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ENABLEMENT EXTRACTED

Enablement Extracted – Insider Tips to Ace Your Job Search

00:34:48

Enablement Extracted – AI Amplification, Not Replacement

Enablement Extracted – Navigating the Future of Sales Enablement

UPCOMING EVENTS

03Jul

National Sales Conference (Leadership Edition)

In Person Event: Hyatt Regency London Blackfriars

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LEADERSHIP INTERVIEWS

Spencer George – Enabling a Go-To-Market Strategy

A successful go-to-market (GTM) strategy involves a number of Teams synchronizing their energies and efforts. However, it is often the case that disconnects occur between...

George Donovan – Build an SMB sales team with rookies

Richard Smith – Engage Your Customers in a Tough Environment

Toby Carrington – Revenue Operations in Real Life

Anna Hiett – How to create, scale & evolve a sales training programme from...

ARTICLES

What is B2B Sales? Definition, Process & Techniques

B2B selling presents unique challenges. Deal cycles are longer, there are more stakeholders involved in the decision-making process, and sellers are expected to have...

Sales Enablement Best Practices as Shared by 20 Industry Leaders

Why Sales and Marketing Alignment is Key to Business Success

Sales Enablement vs. Revenue Enablement

Here’s Why You Should Send Your Marketing People to a Sales Conference

ENABLEMENT WORSKSHOP

WHAT TO EXPECT

CONTRIBUTORS

Ben Purton
Senior Director, International
Enablement

Imogen McCourt
Head of B2B Sales Transformation & Enablement

Arup Chakravarti
Director of
Sales Excellence

Rebecca Bell
Director & Team Lead,
GTM Enablement

Ellie Salicetti
Commercial
Enablement

Kunal Pandya
VP Global
Revenue Enablement

Spencer George
Alliance Manager – Sage, SAP and Xero Eco-Systems

Paul Butterfield
President,
Executive Board

“Sales Enablement is a process that provides sales teams with the tools, training, and resources needed to close deals effectively. The goal of sales enablement is to improve the performance of the sales team and increase revenue.”

“Revenue Enablement – a broader view of the customer journey, focusing on the entire process from initial contact to post-sale. The goal of revenue enablement is to improve business growth and development by aligning sales and marketing teams and optimising the entire customer journey.”