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ENABLEMENT HUB

AI Sales Tools: Winter 2025 release could drive revenue growth for small businesses

Salesforce, Google Cloud expand strategic partnership for flexible enterprise AI capabilities

NEXT EVENT

ESSENTIALS

Why Sales and Marketing Alignment is Key to Business Success

When sales and marketing align and work seamlessly together, your business will become more productive and more profitable. Achieving this has been a major...

Sharon Blyfield OBE – Amplifying Skills in Sales

In this Sales Toolkit video, Sharon Blyfield OBE shares her insights on how to amplify your skills in sales. As a successful businesswoman, Sharon...

How to turn Industry Standards into Sales Success

National Occupational Standards (NOS) and Apprenticeship Standards aren't just frameworks – they're your blueprint for sales excellence. By aligning your strategy with these industry-recognised...

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ENABLEMENT EXTRACTED

Enablement Extracted – Success in Entry-Level Roles

Enablement Extracted – Insider Tips to Ace Your Job Search

00:34:48

Enablement Extracted – AI Amplification, Not Replacement

UPCOMING EVENTS

23Sep

Vicky O’Farrell & Anthony Stears – Stop Knocking & Start Selling

Online Event: Register via Link

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LEADERSHIP INTERVIEWS

Guy Rubin – What is Rev Ops and do you need it?

You might get the feeling that every time you open an email, there is a new “must have” or “must do” strategy that will...

Anna Hiett – How to create, scale & evolve a sales training programme from...

Sheevaun Thatcher – The Business of Enablement

Katie Miles, Lucy Mycroft & Jonathan Fianu – Prospecting & RevOps Discussion Panel

Rebecca Bell – Protecting and Growing your Client Base

ARTICLES

How to enhance Knowledge Management

Knowledge management plays a vital role in enabling organizations to thrive and grow. Through partnerships with thousands of companies, we have recognized the significance...

10 essentials of a content marketing strategy

Using ChatGPT for Sales Enablement

Here’s Why You Should Send Your Marketing People to a Sales Conference

Sales Enablement vs. Revenue Enablement

ENABLEMENT WORSKSHOP

WHAT TO EXPECT

CONTRIBUTORS

Ben Purton
Senior Enablement Manager, EMEA, Japan, and APAC regions

Imogen McCourt
Head of B2B Sales Transformation & Enablement

Arup Chakravarti
Director GTM
Enablement

Rebecca Bell
Director & Team Lead,
GTM Enablement

Ellie Salicetti
Senior Sales
Enablement Partner

Kunal Pandya
VP Global
Revenue Enablement

Spencer George
Alliance Manager – Sage, SAP and Xero Eco-Systems

Paul Butterfield
President,
Executive Board

“Sales Enablement is a process that provides sales teams with the tools, training, and resources needed to close deals effectively. The goal of sales enablement is to improve the performance of the sales team and increase revenue.”

“Revenue Enablement – a broader view of the customer journey, focusing on the entire process from initial contact to post-sale. The goal of revenue enablement is to improve business growth and development by aligning sales and marketing teams and optimising the entire customer journey.”