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Thursday, October 16, 2025

Simon Hazeldine – Running Effective Customer Meetings

In this Sales Toolkit, Simon Hazeldine outlines a step-by-step process for strategic business development within your customer accounts.

Building on the previous video, Simon shares key insights into how account managers can effectively develop long-term business growth by aligning their sales process with the customer’s buying process.

He provides practical tips on identifying customer needs, qualifying opportunities, and presenting value-driven proposals to secure business success.

This video offers a clear guide for account managers looking to improve their approach to strategic business development and achieve sustainable growth.

Key Takeaways from Simon:

  • Learn how to structure your customer meetings to ensure clarity, focus, and desired outcomes.
  • Discover the importance of preparing questions and anticipating customer concerns to make the best use of your meeting time.
  • Gain insights on how to close each meeting with a specific next step to keep the momentum going.

Website Links:

About Simon Hazeldine:

With 35 years of experience in sales and negotiation, Simon Hazeldine is a renowned keynote speaker, consultant, and bestselling author based in Leicester, England. A graduate of Loughborough University, Simon empowers businesses to achieve more sales, more often, with higher margins through his dynamic speeches, consulting services, and practical training programs.

Simon’s expertise in revenue transformation and sales performance has led him to work with numerous clients globally, delivering tailored strategies that leverage people, processes, and technology for sustainable growth. His practical approach ensures ongoing improvements in sales productivity and performance.

As an accomplished author, Simon has penned several influential books, including “Neuro-Sell: How Neuroscience Can Power Your Sales Success” and the “Bare Knuckle” series on selling, negotiating, and customer service. His “Brain Friendly Selling”® methodology is a testament to his innovative approach to sales.

Simon’s training programs in sales leadership, management, key account management, and negotiation are highly regarded for their effectiveness and practicality. Whether in person or remotely, his goal is to help businesses transform their sales strategies and achieve their performance goals.

Simon Hazeldine – Sales Performance Partner â–º Speaker / Consultant / Bestselling Author

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