In this Sales Toolkit, Simon Hazeldine provides a practical definition of account management and shares powerful insights into the core purpose of the account manager’s role. Learn how to nurture client relationships, understand their needs, and drive growth through effective management.
Simon breaks down the key responsibilities and offers actionable strategies to help you create long-term value for both your clients and your company.
The idea that the true essence of account management lies in creating “profitable change.” This involves not just maintaining relationships but actively seeking opportunities to offer new solutions that benefit both the client and the business.
By focusing on growth and innovation, account managers can strengthen their accounts and become a crucial part of their client’s success.
Key Takeaways from Simon:
- Learn a clear and practical definition of account management that will help you elevate your approach.
- Discover how to create long-term relationships that increase sales and loyalty with proven strategies.
- Understand the critical concept of “creating profitable change” and why it’s key to unlocking growth for both your company and your clients.
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About Simon Hazeldine:
With 35 years of experience in sales and negotiation, Simon Hazeldine is a renowned keynote speaker, consultant, and bestselling author based in Leicester, England. A graduate of Loughborough University, Simon empowers businesses to achieve more sales, more often, with higher margins through his dynamic speeches, consulting services, and practical training programs.
Simon’s expertise in revenue transformation and sales performance has led him to work with numerous clients globally, delivering tailored strategies that leverage people, processes, and technology for sustainable growth. His practical approach ensures ongoing improvements in sales productivity and performance.
As an accomplished author, Simon has penned several influential books, including “Neuro-Sell: How Neuroscience Can Power Your Sales Success” and the “Bare Knuckle” series on selling, negotiating, and customer service. His “Brain Friendly Selling”® methodology is a testament to his innovative approach to sales.
Simon’s training programs in sales leadership, management, key account management, and negotiation are highly regarded for their effectiveness and practicality. Whether in person or remotely, his goal is to help businesses transform their sales strategies and achieve their performance goals.
