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Sunday, February 8, 2026

Hendrik Isebaert – Showpad Short Story

In this Sales Toolkit video, Hendrik Isebaert shares a short story about the importance of using technology to improve sales effectiveness. He emphasizes the need for sales reps to have access to relevant content and tools at the right time, and how Showpad can help achieve this.

As a seasoned sales leader, he provides valuable insights into how technology can be leveraged to drive better results, and his experience and expertise make him a valuable resource for anyone looking to improve their sales effectiveness.

Key Takeaways from Hendrik Isebaert:

  • Understanding buyer behaviour
  • Learn how to build more engaging customer relationships

About Hendrik Isebaert:

Hendrik Isebaert is Showpad’s Chief Executive Officer. After joining the organization in 2016, Hendrik embarked on an extensive business immersion, working in leadership positions across Showpad’s dual headquarters in the U.S. and Belgium.

Beginning his Showpad career as Chief of Staff, Hendrik was subsequently promoted to the role of Managing Director for Europe, Middle East and Africa, and latterly to Senior Vice President of Revenue globally.

Prior to his appointment as Chief Executive Officer, Hendrik spent two years serving as the Chief Operating Officer, where he was fundamental to the growth and success of the organization. In this role, Hendrik was responsible for the full customer journey, from prospect to close to upsell and renewal, overseeing Showpad’s global sales, customer success, professional services, partnerships, revenue operations and enablement. He refocused Showpad’s GTM organization by building the GTM strategy roadmap and driving its execution.

Hendrik Isebaert – CEO at Showpad

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