20th April 2023 – Newsletter

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How to Perfect the Art of the Soft Sell

As pushy sales techniques become ‘old school’, soft-selling has grown in prominence. Today’s prospects continually favour inbound, rather than outbound. Soft selling is a...

Andy Burnham Speech Outlines ‘No. 10 North’ Plan to Rebalance UK Business Growth

Andy Burnham pitches 'Manchesterism' and a new No. 10 North nerve centre to dismantle Whitehall bureaucracy and unlock regional manufacturing and business growth.

How an Employee-First Culture Can Digitally Transform Your Sales Team

Most companies around the world are embarking on some form of digital transformation, especially as the global pandemic has increased the reliance on technology....
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