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Thursday, February 26, 2026

2nd February 2023 – Newsletter

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‘No’. It’s a tough one to swallow. It’s harsh, short, blunt and not what you want to hear. Especially if targets are tight, and...

Sales Desperation: How Do You Avoid It?

When Desperation starts creeping into your sales technique, you’re in trouble. Desperation results in bad behaviours. And it’s not invisible. Prospects can sense it....

The Art of Sending Cold emails

Nobody likes spam emails. Your prospects don’t. You don’t. And your customers don’t. Therefore, you don’t want to send spam emails. However, emails remain...
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