22nd May 2024 – Newsletter

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Dear Growth Guru… I Hate Cold Calling but I’m in SaaS

Staring at the power-dialler with dread? The Growth Guru tackles the "nuisance" mindset in SaaS sales and how to turn cold calling into a high-value rescue mission.

Tim Gale – Leveraging Technology and AI for Sales Success

In this Sales Toolkit, Tim Gale from SugarCRM, emphasises the importance of embracing technology to enhance sales conversations, win more business, and better serve customers...

Andy Edwards – Use Credibility for Customer Success

In this comprehensive toolkit, Andy Edwards sheds light on the central role of authority and credibility in sales strategies, with a special focus on...
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