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Monday, June 2, 2025

Sarah Fox – Spotting and Fixing Common Contract Roadblocks (2/5)

A smooth contract process depends on clear scope and proactive communication—without them, deals face delays, disputes, and dissatisfaction.

In this second episode of the Smooth & Simpler Deals Sales Toolkit Mini-Series, we identify common roadblocks like vague deliverables, impractical timelines, and mismatched expectations. Industry-specific friction points—such as unclear SLAs in SaaS or delivery risks in manufacturing—highlight why precise contract terms matter.

Using Scope (from the STAR framework) helps define clear terms and outcomes. A pre-approval checklist ensures scope clarity, while engaging internal teams early helps spot and fix potential red flags. By confirming customer expectations before formalising terms, salespeople can prevent roadblocks and keep deals moving smoothly.

Key Takeaways from Sarah Fox:

  • Common roadblocks: vague deliverables, impractical timelines, mismatched expectations. 
  • Industry-specific friction points (e.g., SaaS: unclear SLAs; manufacturing: delivery risks). 
  • Scope (STAR) helps define clear terms and outcomes.

About Sarah Fox:

Sarah Fox is a recovering lawyer transforming the way people do business.

After decades dealing with huge projects in the construction and engineering sectors, she realised that complex, paper-based and one-sided contracts were costing time, money, deals and relationships. And after all that, they were usually just shoved in a drawer!

There was a better way. Sarah advocates for simpler, digital, trust-based contracts starting with just 500 words and inspires leaders and their teams across sectors to streamline deals and enhance customer relations with contracts that represent their values, embed trust, and keep everyone protected.


For more information about her services, visit 500words or connect with her on LinkedIn or Bluesky.

Sarah Fox500 Words Ltd, Keynote Speaker, MC and Panel Host

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