21st February 2024 – Newsletter

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The Finance Talent War: Why Data and AI Skills are Now Non-Negotiable

Academy Plus Group completes its latest investment round to accelerate a buy-and-build strategy in the UK SME corporate learning market.

Sales Autopsy: Why AI Storytelling Gaps are Killing Sales

A deep dive into a failed £450k manufacturing deal. Discover why over-automation and seat-based pricing are the "silent killers" of sales in 2026.

Dear Growth Guru… I Hate Cold Calling but I’m in SaaS

Staring at the power-dialler with dread? The Growth Guru tackles the "nuisance" mindset in SaaS sales and how to turn cold calling into a high-value rescue mission.
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