16th February 2023 – Newsletter

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Dear Growth Guru… I’m a Partner, Not a Private Investigator

Is relying on your "Black Book" enough in 2026? The Growth Guru explains why Law Partners must trade "reactive networking" for predictive market intelligence to stay relevant.

Sales Autopsy: How Fatal Sales Pipeline Inertia Killed a £480k B2B Tech Deal

A new Sales Autopsy case study reveals how a £480k tech infrastructure deal fell victim to a ghost pipeline, user bias, and status quo inertia.

Dominic Colenso – How To Pitch With IMPACT (Mindset 2/6)

If you work in sales, you’re always pitching. If you don’t work in sales, you’re always pitching too! Every conversation we have, every email...
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