7th September 2023 – Newsletter

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George Walker – Get Past Gatekeepers With Ease

In this Sales Toolkit, George Walker from SugarCRM shares valuable insights on dealing with gatekeepers effectively. They emphasise the importance of familiarity and a...

Using ChatGPT for Sales Enablement

Once upon a time, a sales team was using AI, specifically ChatGPT, to help them with their sales enablement. They were impressed with the...

6 Reasons Why Sales Training Often Fails

Before finally inventing the lightbulb, Thomas Edison once said, “I’ve not failed. I’ve just found 10,000 ways that won’t work.” Sales trainers were in a...
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