30 April 2025 – Newsletter

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Dear Growth Guru, “I’m drowning in the ‘Mechanical,’ how do I find the ‘Meaningful’ work?

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How to Instantly Create Value

A lot of sales conversations begin with a prospect by sharing company, product or service, or personal information. However, exceptions aside, leading with any...

Gartner Survey: 69% of B2B Buyers Rely on Reps to Validate AI Data

New Gartner research reveals that while 70% of B2B buyers want digital self-service, 69% still rely on sales reps to validate AI-generated insights.
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