2 April 2025 – Newsletter

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Zoho Backs “Sovereign Tech” with Major Investment

Zoho Corporation announces a major investment in the Open Network for Digital Commerce (ONDC) to support inclusive growth and sovereign technology.

Sales Autopsy: Why AI Storytelling Gaps are Killing Sales

A deep dive into a failed £450k manufacturing deal. Discover why over-automation and seat-based pricing are the "silent killers" of sales in 2026.

Sarah Fox – The Power of Simplicity in Deals (5/5)

The most effective deals aren’t just well-structured—they’re simple, clear, and easy to navigate. When contracts and processes are streamlined, deals close faster, friction is...
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