9th October 2024 – Newsletter

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Data Privacy Day: Is ‘Bad Data’ Killing Your Sales AI?

65% of firms are failing at data quality. Why Data Governance is the only way to save your sales AI from unreliable insights and lost trust.

Simon Hazeldine – How to create an account plan (M.O.S.T.)

In this Sales Toolkit from Simon Hazeldine, learn how to create an effective account plan using the M.O.S.T. framework: Mission, Objectives, Strategies, and Tactics....

George Donovan – Build an SMB sales team with rookies

Over the years, I have seen companies take many approaches when broadening their go-to-market strategy from an SMB focus to Enterprise or vice versa.  The...
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