25 March 2026 – Newsletter

🌱 The Spring Equinox marks the moment the days start getting longer… out with the old, in with the new.

And in sales? That reset feeling hits even harder when Q1 is wrapping up and you’re already staring down the barrel of Q2.

The deals that closed, great. But what about the ones that didn’t?

Our latest Sales Autopsy dissects a £450k SaaS deal lost to “no decision”. A strong solution, a qualified prospect and a sales process that quietly fell apart because the AI did the research but nobody told the human story.

🔍 Sales Autopsy: Why AI Storytelling Gaps are Killing Sales
Five minutes now could save you a deal in Q2. Let’s smash it!

Thanks,
Steve

Sales Autopsy: Why AI Storytelling Gaps are Killing Sales

The manufacturing sales landscape is changing fast. On Monday 20 April at MACH 2026, inventor and AI strategist Julie Holmes takes to the Seminar Theatre for a 90-minute masterclass every revenue leader needs to hear.

FIND OUT MORE →

7 “Silent Killers” That Are Murdering Your Sales Momentum

You’ve done the hard part. You’ve identified the pain, navigated the gatekeepers, and delivered a killer demo. The prospect is nodding. The “Vibe” is right. You’re already calculating the commission. Then… silence.

CONTINUE READING →
Salesloft, Zoominfo, SugarCRM

NEWSLETTERS