24th July 2024 – Newsletter

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Kerry Cunningham – Close More Deals with Buyer’s Market Research

How many times have you heard or read over the last few years “The b2b buyer behaviour has changed”, “Buyers want to self-serve and...

How to Perfect the Art of the Soft Sell

As pushy sales techniques become ‘old school’, soft-selling has grown in prominence. Today’s prospects continually favour inbound, rather than outbound. Soft selling is a...
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Volker Ballueder – Leading with Presence, Not Pressure

Pressure doesn’t start in the meeting. It starts before you join, when your mind is ten steps ahead, your inbox is on fire, and...
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