21st February 2024 – Newsletter

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A Gold Rush for RAIN Group: Global Sales Training Leader Sweeps the Stevie Awards

RAIN Group wins three Gold Stevie Awards in 2026 for sales training, thought leadership, and its work with Lenovo. See the secrets behind their success.

Richard Smith – Engage Your Customers in a Tough Environment

When I started in sales, the mantra was “There are only two types of Sellers in the world, the quick, and the dead.” Whilst speed...

Spencer George – Enabling a Go-To-Market Strategy

A successful go-to-market (GTM) strategy involves a number of Teams synchronizing their energies and efforts.  However, it is often the case that disconnects occur between...
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