17th April 2024 – Newsletter

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Volker Ballueder – Year End Reality Check (1/5)

As the year draws to a close, many sales teams slip into a familiar routine of polishing reviews, smoothing rough edges, and presenting results...

Dear Growth Guru… I Hate Cold Calling but I’m in SaaS

Staring at the power-dialler with dread? The Growth Guru tackles the "nuisance" mindset in SaaS sales and how to turn cold calling into a high-value rescue mission.

Quicksilver or Quicksand? Why 20 April is the Most Important Date on your MACH 2026 Calendar

Join Julie Holmes on 20 April at MACH 2026 for a 90-minute masterclass on the 5 AI shifts reshaping manufacturing sales. Sponsored by SugarCRM
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