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Friday, November 21, 2025

15th September 2022 – Newsletter

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Chloe Richardson – Maximising Event ROI: Strategic Measurement Insights

In today's data-driven events landscape, measuring and demonstrating return on investment has become crucial for event success and stakeholder buy-in. In an illuminating conversation with...

6 Reasons Why Sales Training Often Fails

Before finally inventing the lightbulb, Thomas Edison once said, “I’ve not failed. I’ve just found 10,000 ways that won’t work.” Sales trainers were in a...

Jack Newey – How to Drive Sales Excellence in the Events Industry

The events industry thrives on meticulous sales planning, team productivity, and the ability to adapt to ever-changing client needs. In an engaging discussion with...
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