15th May 2024 – Newsletter

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The UK government announces a £350m Critical Chemicals Fund and a £120m ceramics package to drive decarbonisation and secure supply chains.

Sales Desperation: How Do You Avoid It?

When Desperation starts creeping into your sales technique, you’re in trouble. Desperation results in bad behaviours. And it’s not invisible. Prospects can sense it....

Sales Autopsy: Why “Budget Issues” Are Often a Sales Stakeholder Gap

Think the deal died because of a frozen budget? Think again. Discover how misidentifying the economic buyer and outsourcing stakeholder management kills enterprise deals
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