The National Sales Conference returned to the National Motorcycle Museum in Birmingham, bringing together more than 650 of the UK's most forward-thinking revenue leaders...
Setting and achieving sales goals is critical for any sales team, especially during periods of economic uncertainty. When times are challenging, efficient operations are...
A successful go-to-market (GTM) strategy involves a number of Teams synchronizing their energies and efforts.
However, it is often the case that disconnects occur between...
This article originally appeared on Federico Presicci's Website and can be found here.
Disclaimer: The views and opinions expressed in this article are those of...
Ben Purton
Senior Director, International
Enablement
Imogen McCourt Head of B2B Sales Transformation & Enablement
Arup Chakravarti Director of
Sales Excellence
Rebecca Bell Director & Team Lead,
GTM Enablement
Ellie Salicetti Commercial Enablement
Kunal Pandya VP Global Revenue Enablement
Spencer George Alliance Manager – Sage, SAP and Xero Eco-Systems
Paul Butterfield President,
Executive Board
“Sales Enablement is a process that provides sales teams with the tools, training, and resources needed to close deals effectively. The goal of sales enablement is to improve the performance of the sales team and increase revenue.”
“Revenue Enablement – a broader view of the customer journey, focusing on the entire process from initial contact to post-sale. The goal of revenue enablement is to improve business growth and development by aligning sales and marketing teams and optimising the entire customer journey.”