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Thursday, December 4, 2025
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ENABLEMENT HUB

NEXT EVENT

ESSENTIALS

5 Modern Learning Principles To Drive Higher Sales Performance

This is the first of a two-part blog series recapping Allego’s recent webinar: 5 Modern Learning Principles To Drive Higher Sales Performance, featuring Mike...

Salesforce, Google Cloud expand strategic partnership for flexible enterprise AI capabilities

Salesforce and Google Cloud have expanded their strategic partnership. The latest collaboration aims to provide businesses with a greater degree of flexibility in how...

Patrick O’Driscoll – Double your sales team whilst working remotely

2020 saw an unprecedented period of digital transformation as companies around the world digitized their operations.  Thousands of SaaS businesses went from busy to bananas....
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ENABLEMENT EXTRACTED

UPCOMING EVENTS

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LEADERSHIP INTERVIEWS

ARTICLES

What is Sales Operations, and how does it differ from Sales Enablement?

If you haven’t heard of Sales Operations, otherwise known as Sales Ops, before, you’re probably wondering what it is? Sales Operations is the set of...

ENABLEMENT WORSKSHOP

WHAT TO EXPECT

CONTRIBUTORS

Ben Purton
Senior Enablement Manager, EMEA, Japan, and APAC regions

 

Imogen McCourt
Head of B2B Sales Transformation & Enablement

Arup Chakravarti
Director GTM
Enablement

 

Rebecca Bell
Director & Team Lead,
GTM Enablement

Ellie Salicetti
Senior Sales
Enablement Partner

 

Kunal Pandya
VP Global
Revenue Enablement

Spencer George
Alliance Manager – Sage, SAP and Xero Eco-Systems

Paul Butterfield
President,
Executive Board

“Sales Enablement is a process that provides sales teams with the tools, training, and resources needed to close deals effectively. The goal of sales enablement is to improve the performance of the sales team and increase revenue.”
“Revenue Enablement – a broader view of the customer journey, focusing on the entire process from initial contact to post-sale. The goal of revenue enablement is to improve business growth and development by aligning sales and marketing teams and optimising the entire customer journey.”