10 C
London
Thursday, June 20, 2024

Charlie Whyman – Get more Sales from your Marketing efforts

How do you get more sales from your marketing efforts? This is a question I get asked all the time, so I want to share with you a simple system that will show you where to focus your time, energy, and budget to increase sales and productivity.

In addition to showing you where your gaps and opportunities lie, this simple system is really easy to help you communicate your overall sales and marketing strategy to non-marketers – aka the board and any key stakeholders.

This is a very quick, whistle-stop tour of a simple systemised approach to your commercial activities that you can use yourself to really understand how everything fits together, so you know what’s working, what’s not and where your hidden sales opportunities are.

Key Takeaways from Charlie Whyman:

  • A simple, high-level system that even non-marketers will understand and love.
  • How to easily identify areas of opportunity and hidden pipeline.
  • Know what to focus your time, energy, and budget on for maximum effect.

About Charlie:

Charlie Whyman is a commercial problem solver, trainer and coach. Charlie specialises in working with engineers in business to help them get more sales from their marketing efforts and increase profits. She does this by working with teams and individuals to give them the confidence and capability to increase performance and thrive.

Charlie is the creator of the OTTER Framework™ – a simple 5-step marketing planning tool and Clear the AIR™, a coaching tool that reduces overwhelm and helps you get unstuck and moving forwards.

An engineer by background, Charlie discovered she had a talent for sales and marketing when offering her home-grown Sardinian olive oil on a Yorkshire market stall, selling lasers down one of the world’s deepest mines and moving rapidly from marketing assistant to Global Head of Sales and Marketing for a major player in the Geospatial sector.

Charlie is also an avid adventurer, cyclist and F1 fan.

Charlie Whyman – Sales Focussed Marketing Speaker | Commercial Problem Solver, Trainer & Coach for Engineers in Business

RECOMMENDED FOR YOU

George Walker – Get Past Gatekeepers With Ease

In this Sales Toolkit, George Walker from SugarCRM shares valuable insights on dealing with gatekeepers effectively. They emphasise the importance of familiarity and a...

What is Sales Operations, and how does it differ from Sales Enablement?

If you haven’t heard of Sales Operations, otherwise known as Sales Ops, before, you’re probably wondering what it is? Sales Operations is the set of...

How Sales and Marketing Can Work Together

Sales and marketing teams have always been known to have a frayed relationship at best! But there are ample benefits to be found when...
- Advertisment -

FEATURED

Why is Pre-Call Planning Important?

Making good calls is a vital skill for all salespeople. Whether it’s cold calls or following up on warm leads, the quality of the...

This will close in 0 seconds