21st December 2023 – Newsletter

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My Sales Team Arrives at the Finish Line… Only to Find the Race is Over

Is your sales team being sidelined by the "Invisible Buyer"? The Growth Guru explores why AI is rewriting the rules of manufacturing sales ahead of MACH 2026.

Chloe Richardson – Maximising Event ROI: Strategic Measurement Insights

In today's data-driven events landscape, measuring and demonstrating return on investment has become crucial for event success and stakeholder buy-in. In an illuminating conversation with...

Leadde Launches AI Video Conversion Tool: A New Alternative for Sales Enablement

Consumer confidence is at a two-year low. Discover how the 'Cascade Effect' will impact B2B Sales Performance for manufacturing suppliers in Q1 2026.
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