14th July 2022 – Newsletter

If you work in sales, you’re always pitching. If you don’t work in sales, you’re always pitching too! Every conversation we have, every email...

In this Sales Toolkit, Francisco Mahfuz shares his insights on how to create an effective elevator story. He emphasizes the importance of crafting a...

There's nothing worse than desperation seeping into sales. The outcomes are very frequently unfavourable. That's because desperation, along with being a major turn-off for...