While many tech giants struggle with market volatility, SaaS for sales specialist Zoho Corporation is celebrating a massive milestone.
Coinciding with its 30th anniversary, the company announced it has officially surpassed one million paying customers. Furthermore, the group now boasts more than 150 million users across its global ecosystem.
This news follows a year of incredible momentum. Specifically, Zoho saw a 32% increase in customers and 20% revenue growth in 2025 alone. In an era of high-burn tech startups, Zoho remains a rare, bootstrapped outlier that continues to outpace the competition.
SaaS for sales: A True Partnership Model
Notably, Zoho’s success is built on long-term loyalty rather than aggressive sales tactics. Many of its clients have stayed with the platform for over a decade.
For instance, David Fauser of CIMCO noted that Zoho feels like a “true partner” rather than just a software vendor. Similarly, users at Lakeland Dairies have grown with the product suite for 15 years. Consequently, the company has become the operational backbone for businesses ranging from SMEs to global giants like Mercedes-Benz India and Flora Food Group.
Scale Without the “Rigid Frameworks”
One of the biggest complaints in SaaS is being forced into expensive, inflexible contracts. However, Zoho has taken a different path. Instead of forcing rigid frameworks, the platform scales alongside the user.
As a result, companies such as Arctic Spas can manage 200 dealers across two continents without facing “enterprise-level” price hikes. In fact, many customers report that they began with a single app, like Zoho CRM, before eventually moving their entire business onto Zoho One.
The “North Star” of Customer Value
According to Sridhar Vembu, Co-founder and Chief Scientist, the company’s private and bootstrapped status is its greatest strength.
He says: “Being bootstrapped, private, and built entirely in-house makes Zoho an outlier among competitors. But vendors don’t need our help, businesses do, which is why delivering customer value has, for 30 years, been Zoho Corporation’s North Star. Before any innovation, strategy, or guiding principle becomes a product, pivot, or policy, it must first affirm the question, ‘Will this help businesses?’
“We are incredibly grateful that companies around the world have responded so positively to our customer-first approach over the past three decades, and will continue to meet the evolving needs of businesses with powerful, scalable, and affordable solutions.”
