21st August 2024 – Newsletter

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Richard Smith – Engage Your Customers in a Tough Environment

When I started in sales, the mantra was “There are only two types of Sellers in the world, the quick, and the dead.” Whilst speed...

Enablement Extracted – Enablement’s Best Friend

Ben Purton and Ellie Salicetti engage in a detailed discussion about the role of AI in sales enablement. They explore various strategies and methodologies...

From The NSC Stage 🎤 | Paul Watts: Why Prescription Without Diagnosis is Sales Malpractice

Paul Watts explains why "out-questioning" the competition is the key to manufacturing growth in 2026. Join the team at MACH 2026 Stand 18-411 to learn more
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