21st August 2024 – Newsletter

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SaaS in 2026: A Tale of Two Realities – Explosive Growth vs. The “SaaS-pocalypse”

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Using ChatGPT for Sales Enablement

Once upon a time, a sales team was using AI, specifically ChatGPT, to help them with their sales enablement. They were impressed with the...

Enablement Extracted – Enablement’s Best Friend

Ben Purton and Ellie Salicetti engage in a detailed discussion about the role of AI in sales enablement. They explore various strategies and methodologies...
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