Introducing Enablement Extracted. Hosted by Ben Purton, we’re introduced to Kieran Smith, an experienced enablement professional and Golden Gong award winner.
This episode focuses on the integration of coaching, AI, and data analytics in sales enablement practices. Kieran shares insights from his career transition from sales leadership to enablement, underscoring the transformative power of AI in extracting actionable insights from data.
This episode highlights the importance of a data-driven approach in sales enablement, the pivotal role of AI in enhancing sales strategies, and the continuous need for adaptation and learning in the evolving landscape of sales enablement.
Key Areas of Discussions:
- Introduction to the transformative potential of AI and data in sales enablement.
- The journey and experiences in integrating AI into sales strategies.
- The importance of a data-driven approach and continuous learning in sales enablement.
- Practical strategies for employing conversation intelligence tools to improve sales outcomes.
About Ben Purton:
As a Senior Enablement Manager at Zoom, Ben supports the development and implementation of a customer-first, value-based enablement strategy for the company’s international go-to-market delivery in EMEA, Japan, and APAC regions. With over 5 years of experience in sales enablement, I have a proven track record of driving revenue growth, improving customer satisfaction, and enhancing team performance.
Ben is also a board member at the Revenue Enablement Society, where he contributes to the expansion of the international chapter and serve as the board secretary.
Additionally, he is a member of the Sales Enablement Society, where he helps run the London chapter. His educational background includes an Oxford Executive Leadership programme from Saïd Business School, University of Oxford, and a MA in Politics Philosophy and Economics (PPE) from Brunel University.
He is passionate about applying his skills in sales pipeline management, facilitation, and visual storytelling to create impactful solutions that drive business success.
About Kieran Smith:
Kieran Smith is a skilled Sales Enablement leader with over a decade of experience in sales leadership, he is adept at designing and implementing sales enablement programs that increase team productivity and revenue growth.
He possesses a proven track record in developing sales strategies that are aligned with business goals, identifying and addressing training gaps, and fostering a culture of continuous learning.
Kieran was formerly the GTM Enablement & Productivity Lead – EMEA & APAC at Staffbase.
